Bark & Baker is a branding and packaging project for a local artisan baker who expanded into premium dog treats after struggling to find products that met his standards for quality and transparency. The treats use organic, human-grade ingredients that are entirely natural, ethically sourced, and RSPCA-approved—reflecting the brand values of Honest, Cheeky, and Homely.

The project involved creating the brand name, identity, and packaging across multiple flavours. A raw, organic illustrative style was developed to highlight the craftsmanship and natural ingredients while maintaining a refined, high-end feel.

The launch was supported by Unilever through their Made Local initiative, aligning the authenticity of a small local maker with the backing of a trusted global brand. The identity was then rolled out into a range of marketing materials to ensure a cohesive and impactful presence.